House of Creed Presents Carmina: The New Feminine Fragrance
For the unapologetically bold and adventurous
The House of Creed is delighted to announce the latest addition to its fragrance portfolio,
Carmina, which launches September 2023 – a bold yet sultry scent that will transport you on a
fragrant journey to sensuous locations.
In a nod to the House’s esteemed tailoring origins, the inspiration for Carmina comes from
Henry Creed’s fashion sketchbooks, passed down the Creed family for generations, and which
were recently rediscovered in the private rooms of Avenue Pierre 1er de Serbie.
The pages were adorned with colourful dresses in voluminous, luxurious fabrics, which evoked
a sense of grandeur and opulence. Carmina captures the spirit of the bold and passionate
women found in those sketches; the ultimate heroine who is ready to take on her next adventure.
The composition of the fragrance draws on this notion of electric sensibility. With powerful
silage, black cherry and pink pepper add modernity to a heart of violet and muted rose. To
add mystery, a seductive base of two of perfumery’s other treasures myrrh and frankincense
unfold. Lastly amber and smouldering musks create a fusion of powerful yet ethereal notes.
Classification: Floral, Woody, Amber
Head Notes: Black Cherry, Saffron, Pink Pepper
Heart Notes: Rose de Mai, Violet, Cashmere Wood, Peony
Base Notes: Frankincense, Myrrh, Amber, Musk
Carmina EDP 75ml – 1425 AED
About CREED
The House of Creed is an authentic perfume house dedicated to the creation of highly original fragrances made from exquisite ingredients.
The legend of the brand begins in 1760 when a pair of scented leather gloves was delivered to King George III by a new London tailoring company. Founded by James Henry Creed in the same year as the young king’s accession, the House of Creed has led the way in creativity for clients for more than 260 years.
Creed uses rare, natural ingredients that celebrate the beauty of nature. This composition is a combination of prestigious and rare essences. Creed travels extensively to source, research, inspect and commission the finest materials: rose from Bulgaria, France, Turkey and Morocco; Indian jasmine; Florentine iris; tuberose from India; Haitian vetiver; Calabrian bergamot and Parma violets.
The high-quality natural raw ingredients are weighed, mixed and macerated, in most cases by hand, in a small artisanal factory near Fontainebleau, France. The process is labour-intensive, but Creed is driven by artistry and perfection.
